The complete journey a customer takes while purchasing a product that might include a lot of factors like choosing the right product, taking delivery of the product, interaction with the seller and after sales service. Each of these factors could also be called as touch points. It is of utmost importance for any business to make sure that the customers are happy at every point in their journeys.
A customer journey map is often charted out by companies to better understand the journey a customer takes. An unsatisfied customer could bring down the reputation of the company. A good company is not one that sells good quality products but that provides a good overall customer experience from start to finish.
The Customer Journey Management Methodology - A 3-Step Approach to Ensure A Successful Result
White Paper By: QMATIC
Customer Journey Management is defined as managing the customer’s experience from initial contact to final service delivery. Customer journey mapping methodology is used to understand the flow of experiences a customer has with an organization in order to be able to deliver the best possible solution for every unique situation. This descriptive whitepaper is devoted to describe...
Analyzing and Shaping Customer Journeys
White Paper By: Altocloud
Customer journey analysis is the key to analyze how the customer uses information as it navigates, ultimately unlocking more transactions and higher usage, and also to understanding and delivering on the needs of the customer at each stage of its journey. How can you build and manage customer relationships through customer journey analytics? This whitepaper describes a new approach for...
Effortless Customer Engagement: Extra care with every call
White Paper By: Plantronics
Delivering a great customer engagement is something every brand is striving for. Better customer engagement brings new ways to strengthen customer relationships through technological breakthroughs. Customers get the service they deserve when the Customer Service Representatives (CSR) is able to pay attention to what they are saying. They are less likely to have to repeat themselves if the...
All-in-one headset control. All in the cloud.
White Paper By: Plantronics
PERSONAL HEADSET CONTROL FROM THE DESKTOP In the era of digitally empowered consumer, customer experience is a key business driver. Effortless management of headsets by IT and efficient headset control provides users with well-maintained devices that enable them to confidently engage with customers and ultimately improve the customer experience. When every call is critical, it’s...
Building your brand around better customer service
White Paper By: Plantronics
In today’s omni-channel world, customer service centers play a vital role in building brands and growing revenues. The outcome of all the customer interactions is the customer experience, and it is this experience that the customer associates with your brand. Organizations need to rebuild around the customer experience and ensure every department understands its role in delivering the...
Customer Engagement Workflow for Enterprises Through Social Media, Mobile and Cloud Capabilities
White Paper By: BP Logix
Customer engagement workflow through social media, mobile and cloud capabilities have become the most important need for today’s enterprises as social tools and cloud-based availability are among the best ways that companies can deliver value and leverage existing technology investment for successful customer engagement. With enhanced mobile support, social media integration, new cloud...